The 12 Days of Deadpool - Viral Marketing

One of Deadpool's advertising tactics was the 12 Days of Deadpool, where a new type of advertisement was released every day, to engage the audience and quickly spread awareness of the film through the use of Web 2.0 websites such as Twitter. On day 9, a trailer was released of Deadpool, filled with humour that represents the film and, along with advertising seeing the film in IMAX, which would create more revenue for 20th Century Fox, as you need to pay more to see films in IMAX cinemas than in regular cinemas. (Judging by the content of this advertisement, the people who would be interested in this film would have lower IQs than people who aren't, therefore making them more suseptible to this sort of blatant manipulation. Rise against the system. Humans are not batteries designed purely for the harvesting of resources to benefit the 1%. Think outside the box.)